The influencer was chatting live with her TikTok followers from a beauty salon when she was shot twice from outside.
Valeria Márquez was murdered on Tuesday, May 13, while doing a live broadcast on her TikTok account .

According to initial reports, the influencer was in her beauty salon “Blossom The Beauty Lounge” (located in Zapopan , Jalisco ) chatting with her fans when she was shot twice, one in the chest and one in the head.
The identity of the alleged perpetrator is currently unknown; however, the Jalisco Attorney General’s Office has opened an investigation into the incident under the femicide protocol .
What was Valeria Márquez’s last social media post?
Valeria Márquez was a rising influencer from Guadalajara, with 100,000 followers on Instagram and 101.6 thousand followers on TikTok.
Her last Instagram post was an advertisement for a lingerie line, while her latest story was a selfie she took at her beauty salon. This one caught our attention because it featured her wearing the same pink bodysuit she wore in the promo.
Following the incident, the influencer’s latest Instagram post was flooded with condolences for her loved ones, as well as questions and hypotheses about the murder.
- “Valeria, say it’s a joke.”
- “Investigate his last partner. He had her taken from a nightclub.”
- “A life of luxury leads to devastating things, so you always have to be humble.”
- “What incredible beauty and what an unfair outcome.”

They are asking for an investigation into Valeria Márquez’s friend for her murder.
Because Valeria Márquez’s murder occurred during a TikTok live stream, several users of the platform witnessed both the influencer’s final moments and her death.
For that reason, they called for an investigation into a supposed friend of the influencer named Vivian de la Torre , who was not at the scene but who, according to Márquez in the live broadcast, asked her to stay at the beauty salon until she received an expensive gift that she sent her.
The delivery man never arrived, but a supposed delivery man did approach the establishment asking for the influencer, and when he couldn’t find her, he returned several times. This raised some questions.